Acquisition synergy Acosta Group's recent acquisition of CROSSMARK opens up potential cross-selling opportunities by leveraging combined expertise to offer comprehensive solutions to brands and retailers.
Strategic partnerships Collaborations with notable brands like VitaminEnergy® and Rip Van highlight CROSSMARK's ability to forge strategic partnerships, creating avenues for introducing new products and expanding market reach.
Diversification strategy CROSSMARK's expansion beyond traditional services into new sectors such as art projects and tobacco-free products demonstrates a proactive approach to diversifying revenue streams and entering emerging markets.
Talent acquisition Appointing industry-experienced professionals like Marcy Kroeger and Susan Scar to key customer development roles enhances CROSSMARK's sales capabilities, potentially leading to increased client acquisition and retention.
Market positioning While navigating a competitive landscape with companies like Advantage Solutions and Epsilon, CROSSMARK's strong market presence, coupled with innovative sales initiatives like TAAT cigarettes, solidify its position as a key player in the industry.
27K
$1B
201$50M$100M
450$50M$100M
9.6K$1B
8
10K$1B
2.9K$100M$1BCROSSMARK uses 8 technology products and services including Typekit, ADP, jQuery Migrate, and more. Explore CROSSMARK's tech stack below.
| CROSSMARK Email Formats | Percentage |
| First.Last@crossmark.com | 88% |
| FirstLast@crossmark.com | 8% |
| First.L@crossmark.com | 2% |
| F.Last@crossmark.com | 2% |
Business Consulting and ServicesTexas, United States10001+ Employees
CROSSMARK offers service-based solutions to help your brand grow in store and online. With the sales and marketing expertise at our disposal, we can provide you with the ultimate end-to-end service. That means better decision making, actionable insights, unearthing exciting new retail opportunities, and giving you an instant understanding of your current and future performance.
Company Overview
Funding & FinancialsCROSSMARK's revenue is in the range of $1B
Funding & FinancialsCROSSMARK's revenue is in the range of $1B
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