Diverse Product Portfolio Georgia-Pacific offers a wide range of paper-based products, including bath tissue, paper towels, napkins, and specialty fibers. This diverse portfolio presents opportunities for cross-selling to existing customers and expanding market reach by targeting new customer segments.
Recent Expansions Recent expansions by Georgia-Pacific, such as the addition of 100 new jobs in Green Bay and investments exceeding $750 million in Texas facilities, indicate growth and increased production capacity. These expansions present opportunities for bulk sales to support larger projects and partnerships with construction companies requiring building products.
Partnerships for Sustainability Georgia-Pacific's partnerships with organizations like Ottawa Riverkeeper and Atlanta Habitat for Humanity demonstrate a commitment to sustainability and community development. Leveraging these partnerships can open doors for sales opportunities to eco-conscious customers and businesses focused on corporate social responsibility.
Innovative Technology Stack With a tech stack including Google Analytics, SAP HANA, and JavaScript, Georgia-Pacific shows a commitment to technological innovation. Sales teams can leverage this technology-focused approach to offer customized solutions and data-driven insights to tech-savvy customers seeking efficient paper and forest product solutions.
Competitive Positioning Among similar companies like Smurfit Kappa and Kimberly-Clark, Georgia-Pacific stands out with its broad product range. Highlighting the company's competitive pricing, quality products, and industry expertise during sales pitches can help position Georgia-Pacific as a leading choice for potential customers seeking reliable paper and forest product manufacturers.