Key Personnel Changes OpenX has recently made significant key personnel changes, such as appointing new VPs and promoting experienced individuals to important roles. Leveraging these changes by reaching out to the newly appointed executives could open doors for business relationships.
Award Recognition OpenX's recent recognition with the MarTech Breakthrough Award for CTV Innovation showcases its commitment to innovation and excellence. Highlighting this award in discussions with potential clients can position the company as a forward-thinking and reliable partner in the industry.
Expansion in APAC and Japan With recent hires of executives focusing on buyer development in the APAC region and Japan, OpenX is actively expanding its market presence in these key regions. Identifying opportunities to collaborate in these markets can lead to mutual growth and success.
Tech Stack Utilization OpenX utilizes a diverse tech stack including Node.js, Google Cloud Platform, and Objective-C, indicating a strong technological foundation. Tailoring sales pitches to highlight how this advanced tech stack can benefit potential clients can help differentiate OpenX from competitors.
Financial Stability With a revenue range of $50-100 million, OpenX demonstrates financial stability and industry relevance. Leveraging this information to showcase the company's financial health and reliable services to potential clients can instill confidence and create opportunities for partnerships.